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Bran Market by Source (Wheat, Rice, Corn, Barley, Other), by Application (Food Products, Animal Feed, Health & Wellness Products, Other), by Distribution Channel (B2B, B2C), by North America (U.S., Canada), by Europe (Germany, UK, France, Spain, Italy), by Asia Pacific (China, Japan, India, Australia, South Korea, Indonesia, Malaysia), by Latin America (Brazil, Mexico, Argentina), by Middle East & Africa (South Africa, Saudi Arabia, UAE, Egypt) Forecast 2025-2033
The size of the Bran Market market was valued at USD 65.91 Billion in 2023 and is projected to reach USD 113.69 Billion by 2032, with an expected CAGR of 8.1% during the forecast period. The Bran Market is growing rapidly due to increasing consumer awareness about the health benefits of bran, which is rich in fiber, vitamins, and minerals. Bran is the outer layer of cereal grains such as wheat, rice, and oats and has gained tremendous momentum due to its role in improving digestive health, managing cholesterol levels, and supporting weight management. The market continues to grow upwards with the expansion in demand functional foods, clean-label products and dietary supplements. With consumers finding more natural sources of plant-based and alternatives, many products such as cereals snacks, bakery and beverages are now increasingly using bran to be part of their ingredients mix. The shifting trend towards vegetarian diets and shifting towards healthier foods is further propelling the growth forward. Further, it is identified as a prebiotic source to maintain the health of gut and, thus, has become part of functional food for niche application. Innovative routes for making bran-based food products tastier, more pleasant to consume, and more resistant to degradation have been researched. Geographically, North America and Europe have higher market shares. However, with an increasing trend in health consciousness, the market in Asia-Pacific is expanding. Despite the growth, its market faces consumers' reluctance about the strong taste and texture it carries. However, the continuous development in food formulation and increasing consumer awareness about nutrition in bran have placed the product in a continuous growth trajectory and is expected to grow in coming years.
The bran market exhibits moderate concentration. Key characteristics include:
Key Regions Dominating the Market:
Dominating Segment:
Coverage:
Deliverables:
Aspects | Details |
---|---|
Study Period | 2019-2033 |
Base Year | 2024 |
Estimated Year | 2025 |
Forecast Period | 2025-2033 |
Historical Period | 2019-2024 |
Growth Rate | CAGR of 8.1% from 2019-2033 |
Segmentation |
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Note* : In applicable scenarios
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